Marketing

Marketing

Social media is not a marketing strategy, it is one part of marketing strategy. Joined-Up marketing strategy involves just five pillars to help you avoid overwhelm when you are turning leads into business and beyond.
Jun
21
Building a Successful Marketing Strategy: Lessons from IKEA

Building a Successful Marketing Strategy: Lessons from IKEA

Is Do-it-Yourself marketing like putting together IKEA furniture - without the instructions?
1 min read
May
29
Referral Marketing Checklist

Referral Marketing Checklist

WARNING: This checklist provides a reality check for your referral strategy.
1 min read
Feb
27
The 95:5 Rule Unveiled: A Lemonade Stand's Guide to B2B Marketing Success

The 95:5 Rule Unveiled: A Lemonade Stand's Guide to B2B Marketing Success

What do you do when only 5% of b2b buyers are ready to buy at any one time?
3 min read
Feb
12
Greater Results Through Collaboration: A Guide for Entrepreneurs

Greater Results Through Collaboration: A Guide for Entrepreneurs

When people tell me they're busy in answer to the question "How are you?" I often think to myself "busy doing what, going where?"
3 min read
Jan
25
Video: a Better Sales Solution?

Video: a Better Sales Solution?

"You can't win a new customer if they don't know you exist." Marcus Sheridan and Tyler Lessard
2 min read
Jan
01
Happy New Year

Happy New Year

Have you made your New Year's Resolutions yet? Did you know that 30% of Brits will be setting
1 min read
Dec
20
Next Year is Going to be Very Different

Next Year is Going to be Very Different

Are you 2024-ready? I hope so. It's going to be the best year yet. or not, depending on what you do.
2 min read
Dec
07
Attention Hacking in Social Media. GaryVee  2024"

Attention Hacking in Social Media. GaryVee 2024"

2024 will be the year of Content Marketing
2 min read
Nov
29
The First 3 Videos Your Business Should Make

The First 3 Videos Your Business Should Make

As someone involved in marketing and video production, I found the article on the Wistia site, The First 3 Videos
2 min read
Nov
02
Follow-Up: why don’t people make staying in touch a habit?

Follow-Up: why don’t people make staying in touch a habit?

Are you spending time chasing strangers for business or building relationships with trusted referral partners?
2 min read