Building a Meaningful Audience from Scratch
You have a story to tell about your product or service. You need an interested audience to tell it to. So let's begin building a meaningful audience from scratch.
In an Uncertain Space: Other Options
In today's rapidly evolving professional landscape, economic uncertainty has become a phrase so common it almost sounds cliché.
Sales Stuff Explained
You may be tempted to let LinkedIn take over the way you engage with clients and prospects. Could this be a mistake?
How a Pencil Can Elevate Your Networking Success
Now is the time to sharpen a humble pencil and put it to work if you want to make all the difference at networking events.
How to Ask for the Perfect Client
The single question that can significantly impact a sales professional's approach is a unique question, which I would describe as the “Perfect Client Cue” Genius.
Ditch the Teleprompter
You are considering using videos in your marketing and you want to get it just right. Maybe a teleprompter will help. A teleprompter is the opposite of natural and authentic. Here's why not to use one.
Do You Stand Out or Fit In?
How are we meant to stand out when everyone expects us to fit in? It's the puzzle we need to fix if our business is to grab and hold the attention of new clients.
When Your Words Sabotage Your Success.
"That's not what I meant. You're not listening." This is how the words and phrases you will use today could be sabotaging your success.
The Who, Not the What: Reframing Your Business Narrative
Clients, after all, are buying outcomes, not services. They are seeking someone who understands their unique landscape, pain points, and aspirations. They are not interested in only what you do.
What is #75hard? Can it change your approach to business?
What is the #75hardchallenge? Can it change your approach to business? I believe it can and here is what I've discovered on my #75hardjourney.